TGL and the Future of Golf: Why Tech-Infused Fairways Are Just the Beginning Golf is no longer just a game of grass, grit, and grooves. With the rise of the TGL (Tech-Infused Golf League) spearheaded by Tiger Woods and Rory McIlroy, the sport is hurtling into a bold new era—one where tradition meets innovation and heritage embraces high-tech. But for brands like Kraken Golf, this isn’t a trend to chase—it’s a world we’ve already started building. What is TGL and Why Should You Care? TGL is a team-based, primetime golf league founded by Tiger Woods and Rory McIlroy in partnership with TMRW Sports. It blends physical golf with advanced tech, allowing players to compete in a stadium environment using simulator...

The Art of Inlay: Why Leather, Brass, and Copper Belong in Golf Beyond function lies form. And beyond form — legacy. Welcome to the art of inlay, where golf gear transforms into heirloom artifacts. In a world of polymer plastics and AI-designed club faces, a different kind of golf renaissance is taking root. One built not on optimization but on artistry, tactility, and legacy. At Kraken Golf, we don’t just build golf tools. We craft stories in metal and leather — tools that outlive trends, spark conversation on the green, and evolve with every round you play. In this deep dive, we explore the history, functionality, and aesthetic significance of leather, brass, and copper in the world of golf —...

The Rise of Dopamine Decor: How Golfers Are Personalizing Their Gear Golf isn’t just about performance anymore — it’s about personal expression. As the trend of dopamine decor surges through homes, wardrobes, and digital spaces, golfers are bringing that same energy to the course — injecting bold color, nostalgic details, and hyper-personalized accessories into their gear. Welcome to the age of Dopamine Golf, where the green is your canvas and your bag is your gallery. What Is Dopamine Decor? Dopamine decor is rooted in the idea of filling your environment with colors, objects, and textures that spark joy. It’s maximalist, it’s playful, and most of all, it’s deeply personal. Whether it’s a money bag shaped golf ball marker or a...

Best Golf Side Bets + Tools to Play With Swagger Golf has always been a game of skill, etiquette, and mental toughness—but let’s be real. Sometimes, it’s also about a little side action, a few friendly wagers, and the swagger you bring to the green. For golfers who love a bit of adrenaline with their approach shots, golf side bets aren’t just optional—they’re essential. This ultimate guide explores the best golf side bets to energize your next round, plus the tools and gear that level up your presence. Whether you’re putting for birdie or playing for bragging rights, this blog dives deep into strategy, etiquette, and high-end accessories that make every match unforgettable. Introduction: Why Golf Side Bets Are a...

Why Limited Drops Beat Big Brands in 2025 The golf world is shifting — and it’s not toward the big box store. Forget mass production. Forget copy-paste gear you can find at any pro shop. Today’s players want golf gear with story, soul, and status. Enter the era of the limited-edition golf drop — a movement led by brands like Kraken Golf that are redefining how golf gear is made, collected, and played. 🎯 The Psychology of the Drop Why do limited drops hit different? Because they tap into something primal: scarcity and exclusivity. ⏳ They’re only available for a short time 🧩 No two are exactly alike 📈 They gain value in the collector market It’s the same playbook...

Forged Different: The Story of Kraken Golf From Factory Roots to Fairway Rebels Kraken Golf wasn’t born in a boardroom. It wasn’t sketched out on a whiteboard with market projections and investor decks. It was born in a single car garage — in the flicker of CNC sparks, the grind of steel, and a deep obsession with making the ordinary extraordinary. My name is Marc Cordeira, and Kraken Golf is my rebellion. A rebellion against mass-produced golf gear. Against the cookie-cutter aesthetic of country club conservatism. Against playing it safe. But to understand Kraken, you have to go back — to the machines, the metal, and the mindset. From Code to Craft I grew up in Acushnet, Massachusetts, the son...

How to Care for Carbon Steel Golf Gear (and Keep It Rust-Free) Carbon steel is raw. Real. Powerful. But like all legends, it needs a little respect. At Kraken Golf, we use carbon steel in some of our most badass designs — for its strength, machining precision, and old-school soul. But there’s one thing you’ve got to know: Carbon steel will rust if you treat it like stainless. That’s not a flaw. It’s character. And with the right care, that character only gets better with age. 🧪 What Is Carbon Steel (and Why It Rusts) Carbon steel is tough and pure — no fancy alloys, just iron and carbon. That simplicity makes it machinable and responsive, but it also means...

Shopping for a golfer who seems to already own it all? You know the type — top-tier clubs, custom gear, and a collection that rivals a pro. If you’re looking to stand out with a truly unique golf gift, you need something that blends luxury, personality, and exclusivity.

At Kraken Golf, we craft heirloom-quality golf accessories built to surprise, impress, and perform.

Kraken Golf tools were recently featured in Major Cut Ep. 6 at Chambers Bay alongside Grant Horvat and the Bryan Brothers. From custom scissor divot tools to hand-hammered copper markers and leather holsters featuring “Scully,” every detail was built to make the cut — and steal the scene.